BrightonSEO

Danny Sullivan is Google’s Public Liaison for Search. His role is to help the public better understand how Google Search works and to engage with the outside community to hear feedback on how search can be improved.

Sullivan joined Google in 2017, after retiring from journalism. He began his career in 1989 with daily newspapers, first with the Los Angeles Times and then the Orange County Register. In 1996, he started his own publication, Search Engine Watch, and a decade later launched Search Engine Land, which both focused on covering search engines and the search marketing space.

Sullivan’s work was widely recognized for its depth and thoughtfulness of coverage. Author Ken Auletta referred to him in his book Googled, as “the closest approximation to an umpire in the search world.”