Helping more people meet, learn and do their jobs a bit better…
We’re obviously a tad biased but we think that training and development are vital for search marketers. The world of SEO is always changing so it’s important to stay up to date on new technology and trends plus build up your knowledge of adjacent topics like UX and psychology.
Our training workshops cover a wide range of topics suitable for beginners through to experts. They’re run by specialists who really know what they’re talking about and get great feedback.
We know certain groups of people are under-represented in the world of SEO so we’re excited to offer scholarship places at our training workshops and - separately - full tickets to the conference itself.
These places are free of charge and aim to give the opportunity to learn more about SEO to people from under-represented groups in our industry who wouldn’t be able to access it otherwise. We hope it will help open up the industry and routes to the top.
For example: people who are returning to work after a break (including maternity/parental/adoption leave), LGBTQ+ people, women, non-binary people, disabled people, people of colour, people who are unemployed or students. These categories aren’t exhaustive but hopefully give you an idea of who we’re trying to assist.
We’ve been working on making our events more accessible and inclusive so we are happy to chat about other ways we can accommodate your accessibility requirements.
How to apply for a training scholarship
You just have to fill out either of these short application forms to tell us a little about yourself and which workshop you’d like to attend (if you're applying for a training place.)
For the training scholarship this is the form you need.
For the conference scholarship it's this one.
Applications for both training and conference scholarships for November 2024's US event close on September 23.
After applications close we review all applicants and contact everyone in the following week to let them know if they’ve been allocated a scholarship place.
We won’t share details of who has been allocated a scholarship place (though recipients are obviously welcome to do this) and recipients will get exactly the same (marvellous) experience on the day as everyone else. Those allocated a training ticket will also have full access to to the conference on Tuesday & Wednesday, while the conference scholarship will include just the conference.
Want to pay it forward?
Gift a scholarship place
Buy a ticket for a workshop or conference, email it to [email protected] and we’ll assign it to someone via our scholarship process.
Help us reach potential scholarship recipients
Please spread the word about this opportunity to anyone who might benefit from it.