Content marketing

Blue Ocean Video SEO Strategy: 4X YouTube traffic without recording new videos

brightonSEO San Diego 2023

In this talk, Atiba will dive into an innovative approach to boost YouTube traffic and engagement without the need for creating new video content.

He then introduces a cutting-edge strategy that leverages the concept of Blue Ocean Strategy to revolutionize video search engine optimization (SEO).

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Grand Hall A, Manchester Grand Hyatt, 1 Market Place, San Diego

Thu 09 Nov, 2023 | 03:15 PM

Work your assets off: build with distribution in mind for more impact with less effort

brightonSEO San Diego 2023

Are you getting your full money’s worth from your content?

The constant content clutter in the pursuit of vanity metrics is damaging our relationships with our audiences.

What’s the antidote?

Here’s what it’s not: It’s not running to stand still with the latest trends or tweaks that will have incremental impact.

If you want high-impact content, you need to build to last and scale your distribution. The key here for us content marketers is to do less, not more.

Create timeless content campaigns. Get regular use out of them. Sprinkle in shorter shelf life current ‘trends’. Mix and match. You don’t have to work harder and harder.

High impact comes from designing your content and distribution to work harder for you. In this session, Puna will share practical content creation strategies for making the most out of each piece of content you build.

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Grand Hall A, Manchester Grand Hyatt, 1 Market Place, San Diego

Thu 09 Nov, 2023 | 03:15 PM

Reactive PR for white hat linkbuilding

brightonSEO San Diego 2023

Want high authority, white hat backlinks & brand mentions? Share your expertise using reactive PR.

Every year for the past 5 years, the Jolly SEO team has leveraged reactive PR to build thousands of powerful brand mentions & high authority white hat backlinks for clients.

These wins are on websites averaging Domain Rating 75+ & Organic Traffic 1,000,000+, ranging from corporate & industry blogs to Forbes & The Wall Street Journal.

In this nuts & bolts seminar, Greg will show you how, and address common questions, such as: "Is HARO dead?" "What's the *best* platform?" "Can I use AI to do this work?"

Most people think PR is expensive, but it's actually free... if you do the work, and do it well. Tune in to this talk for insights & actionable tips.

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About this session

Grand Hall A, Manchester Grand Hyatt, 1 Market Place, San Diego

Thu 09 Nov, 2023 | 03:15 PM