In today’s hybrid business landscape, SEO isn’t just about ranking online—it’s about seamlessly connecting digital and physical experiences.
In this session, Campbell Whalen, Growth Marketing Manager at Art of Problem Solving, will break down the unique SEO challenges and opportunities for click-and-mortar businesses.
She’ll explore how local SEO, content strategy, and paid media intersect in a mixed-operation environment, sharing data-driven insights on optimizing both digital visibility and in-person engagement.
Whether you're driving foot traffic, online conversions, or both, this talk will help you rethink what SEO really means in a world where physical and digital storefronts must work together.
