Cracking the code: how to navigate and dominate SERPs in this AI era

brightonSEO San Diego 2025

In his session, Apurva explores the transformative impact of artificial intelligence on search engine algorithms and user behavior, offering actionable strategies to help businesses stay ahead in the competitive digital landscape.

Drawing from his extensive work managing SEO campaigns for Fortune 500 companies, Apurva shared advanced techniques for leveraging AI-driven tools, optimizing for evolving SERP features, and crafting data-driven content strategies.

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