How to use Google Trends to optimize your content strategy in the AI overview era - and other news SEO hacks!

brightonSEO San Diego 2024

In this talk, Louisa will dig into the ins and outs of the Google Trends platform to deliver an actionable roadmap for SGE success.

She will show the audience how to find relevant trends, conduct keyword research, and future forecast with SGE-friendly explainers in mind.

By the end of the presentation, the audience will feel empowered to take on the ever-evolving AI landscape with increased industry knowledge, vigor, and confidence.

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