In this talk, Kelsey Libert will share actionable AI prompts and PR expertise that will help Digital PR teams revolutionize their earned media strategies for scale and increased ROI in the age of AI.
You'll Learn:
1. The Importance of Digital PR for AI Rankings: Questioning the importance of Digital PR for AI rankings? Kelsey reveal exclusive data on the publishers who are part of OpenAI's training data, and why these media conglomerates need to be at the forefront of your Digital PR strategy.
2. Actionable PR Prompting Techniques: Learn how to design prompts that align with the needs of journalists and your brand's objectives, covering a library of prompts for everything from subject line writing to pitch crafting.
3. Prompts for Streamlining Newsjacking Ideation: Learn how to use AI to quickly analyze breaking news trends, identify media angles, and craft data-driven pitches that scale earned media through AI-assisted ideation.
4. Case Studies & Research: Discover real-life applications where AI-enhanced PR strategies delivered brand coverage in top-tier outlets such as Reuters, CNBC, Go Banking Rates, Seeking Alpha, and more.