AI is shaking up the SEO industry, disrupting everything from workflows to user interactions with SERPs.
But what does this mean for the future of the industry and development of SEO talent?
Drawing on her experience as an agency director and educator, Natasha will examine the challenges and opportunities that AI creates and break down the impact on how SEOs do their jobs.
You’ll leave with actionable strategies to upskill SEOs to be able to navigate evolving user behaviour and appropriately leverage AI tools.
