Technical on-page SEO (advanced)

Technical on-page SEO (advanced)

In just one day you’ll master how to utilise advanced on-page SEO techniques. You’ll learn about a huge range of techniques for making your website work as hard as it can do for you, including how to boost page speed, the insights you can gain and implement from analysing server log files, and how to make sure you’re covered in a mobile-first world. Your ticket to this training will also give you access to the full brightonSEO and Hero Conf conferences on September 23-24, including a free bag of merch.

Nikki Lam

Nikki Lam

VP, Head of SEO at NP Digital

Courses: 01

As VP, Head of SEO at NP Digital U.S., Nikki oversees the Organic Search offering, leads a growing team of passionate search strategists, and assists in pitching and formulating award-winning SEO campaigns for NP’s growing roster of enterprise and Fortune 1000 clients

Why choose this course?

Technical SEO is arguably one of the most important areas to master when creating or managing a website. It can provide a solid foundation for other types of SEO activity, and even then, it requires regular attention to ensure everything is working as it should be, and in-line with best practices.

Participants can expect to walk away with a more in-depth understanding of the importance of technical SEO, and how a solid technical foundation can get you on the right path to success. You’ll also be able to more confidently talk about and feel comfortable with the technical aspects of SEO.

Who should attend this course?

This course is for those who have a basic knowledge of SEO and want to improve their overall understanding of the more technical side. We will be providing a fairly basic intro to SEO in the first section to ensure everyone is on the same page, so as long as you have an interest in the more technical side to SEO, this course is for you.

Course content

This course is split into four distinct sections, with each focusing on a specific theme.

We’ll start with some of the more basic topics, such as crawlability and the concept of crawl budget. It’ll be a good solid introduction to the more advanced topics that are introduced in the following sections.

The second section is focused on indexing, content and speed.

The third will investigate more advanced technical topics, such as the potential of python, carrying out a server log file analysis and details of useful HTTP headers.

We’ll then finish the course with the fourth and final section, that’ll look into international SEO, schema, HTTPS and a number of other more advanced topics.


What's included in your ticket?

Book onto this training course and you will get:

  • A full day's training on your chosen topic on Monday September 22
  • Lunch included on your training day
  • Full access to brightonSEO and Hero Conf conferences and all the talks on Tuesday 23 & Wednesday 24 September
  • Bag of merch

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Please note: Course content is subject to change.

We may cancel courses which don't have enough enrolments, and if so we’ll let you know and give you the opportunity to swap to an alternative course or have a refund.

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Available Tickets

San Diego - Sep 2025

Mon 22 Sep, 2025 | 08:30 AM - 04:15 PM

$1000$2050Prices rise March 27
Book now
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We do all we possibly can to make our courses the best you’ve attended but if you ever feel we didn’t live up to your expectations, we’ll give you a total refund, no questions asked.

What do the attendees think?

Testimonial

Hear direct from someone who took this course...

Dorian Buie-Gentry

Dorian Buie-Gentry

Impact Networking

“I loved the in-depth information, I'm absolutely taking some of it back with me to implement at my company!”

WHY TRAIN WITH BRIGHTONSEO

If a bonus day at brightonSEO isn't enough reason for you to book one of our training sessions, here are some other things that make our training great:

Experts, not trainers

We won’t waste your time sitting you in front of full-time trainers who haven’t got their hands dirty for god knows how long; we get experts from different fields of the industry on board to give you the information they know works, not just the theory of what’s supposed to.

Specific, detailed and unique

Most training providers are looking for a course they can run month after month, week after week, so they end up being general and catch-all. Not our courses … they’re more detailed and in-depth than you’ll find anywhere else.

You drive the agenda

We don’t drive the agenda, you do. Before each training course, we ask what you want to be taught, and we actually listen. All the workshops we run have been selected because they’re the most commonly requested training subjects useful to you.

Group sizes

The group sizes are ideal, more than a handful to offer a bit of diversity and substance to the day, but small enough that the training can remain hands-on and personal, making sure all questions are directly answered.

The perfect duration

We keep things shorter than a normal office day to keep it punchy. Any longer than that and it starts to drag, any shorter and you’re not able to properly sink your teeth into what you’re covering. Don’t worry, you’ll also get plenty of breaks to network.

Proper food & drink

There’s a couple of coffee breaks, morning and afternoon, and we also provide a proper lunch. That’s right, we’re talking real food with beer and wine rather than soggy sandwiches or mush slopped from a tray.