Scott Zimmerman leads NPD’s technical SEO division, shaping strategies that drive measurable success for client websites. With over a decade of experience, he specializes in seamlessly integrating with engineering teams to ideate and implement technical optimizations that enhance performance at scale. His expertise spans both B2B and B2C Fortune 500 companies, influencing the digital experience of more than 30 million users each month. A recognized thought leader in mobile-first indexing, JavaScript rendering, and voice search, Scott’s insights have been featured in industry-leading publications such as Fast Company and Search Engine Roundtable.
