brightonSEO San Diego 2023

A CONFERENCE FOR PAID SEARCH AND SOCIAL MARKETERS

Search & Social Advertising Show

Hands-on and practical conference talks for PPC, paid media and social marketers advertising across platforms like Facebook, Twitter, Google Ads and Microsoft Ads.

09 & 10 Nov, 2023

Manchester Grand Hyatt San Diego, USA

$320$760

Prices rise Feb 16

DETAILS FOR YOUR DIARY

San Diego 2023 schedule

Time Slots

08:15 AM 09:15 AM 10:30 AM 11:00 AM 12:15 PM 01:30 PM 02:45 PM 03:15 PM 04:30 PM 05:00 PM 05:30 PM 07:00 PM

08:15 AM

Registration

60 minutes

Walk straight in to the Grand Hall if you've printed your badge at home or ask our team to print yours for you. Don't worry if you miss registration as you can arrive at any time during the day.

09:15 AM

AI & SEO

Grand Hall A

20 minutes

Mike King

How the future of search works

20 minutes

Britney Muller

AI: The double-edged sword – seizing opportunities and battling the dark side in marketing and SEO

20 minutes

Nikki Lam

Preparing for Google’s Search Generative Experience (SGE)

Paid search

Optymzr Stage - Grand Hall C

Sponsored by Optmyzr

20 minutes

Tim Jensen

Rethinking PPC reporting in an age of imprecise data

20 minutes

Sarah Stemen

Beyond numbers: the art of projections for your PPC campaigns

20 minutes

Menachem Ani

Performance Max & Smart Bidding: reframe your approach to Google Ads in 2024

Unsolved SEO mysteries: SERP's Up podcast recording

Grand Hall B

75 minutes

Mordy ObersteinCrystal CarterCindy KrumGeorge NguyenMike KingGreg Gifford

Unsolved SEO mysteries: SERP's Up podcast recording

10:30 AM

Break

30 minutes

A chance to browse our exhibition hall, get some fresh air or chat to other attendees.

11:00 AM

SEO success

Grand Hall A

20 minutes

Beth Nunnington

Rankings tanking? Using digital PR to earn relevant links and drive brand and SEO performance

20 minutes

Carrie Rose

5 advertising principles you can apply to steal attention on SERPS

20 minutes

Will Critchlow

SEO in turbulent times

Google Ads

Optymzr Stage - Grand Hall C

Sponsored by Optmyzr

20 minutes

Susan Wenograd

Will Google Ads put paid search marketers out of a job?

20 minutes

Ameet Khabra

Going from PMeh to PMax

20 minutes

Andrea Cruz

Google Ads for B2B: How to overcome challenges, platform limitations

From AI to SGE: What is SEO's Future - EDGE of the Web podcast recording

Grand Hall B

75 minutes

Erin SparksCindy KrumJulia McCoyJR OakesOla KingMordy Oberstein

From AI to SGE: What is SEO's Future - EDGE of the Web podcast recording

12:15 PM

Lunch

75 minutes

Head out to grab some lunch. There are loads of local options to try, check out our guide to nearby spots and let us know if you have somewhere you'd recommend.

01:30 PM

Google Analytics 4

Grand Hall A

20 minutes

Brie E Anderson

Unleashing the BEAST that is GA4: A blueprint for search marketers

20 minutes

Krista Seiden

GA4 myths & tips

20 minutes

JR Oakes

Feeding the Machine... Learning.

UX & CX

Optymzr Stage - Grand Hall C

Sponsored by Optmyzr

20 minutes

Anuj Adhiya

Cracking the code: behavioral patterns of successful growth leads

20 minutes

Heather Physioc

Human-centered: search in the CX framework

20 minutes

Ola King

Why SEO is a UX discipline

SEO site clinics

Grand Hall B

75 minutes

Greg GiffordPatrick StoxKristine SchachingerMarcus Tober

SEO site clinics

02:45 PM

Break

30 minutes

A chance to browse our exhibition hall, get some fresh air or chat to other attendees.

03:15 PM

Content marketing

Grand Hall A

20 minutes

Atiba de Souza

Blue Ocean Video SEO Strategy: 4X YouTube traffic without recording new videos

20 minutes

Purna Virji

Work your assets off: build with distribution in mind for more impact with less effort

20 minutes

Greg Heilers

Reactive PR for white hat linkbuilding

Auditing & analysis

Optymzr Stage - Grand Hall C

Sponsored by Optmyzr

20 minutes

Greg Gifford

Lessons learned from auditing over 8500 Google Business Profiles

20 minutes

Patrick Stox

The most common hreflang issues across 374,756 domains

20 minutes

Benu Aggarwal

Futureproofing your digital presence in the age of AI-powered search

PANEL: Tech SEO

Grand Hall B

75 minutes

Will CritchlowMax PrinSam TorresRichard ChavezDanielle Rohe

PANEL: Tech SEO

04:30 PM

Break

30 minutes

A chance to browse our exhibition hall, get some fresh air or chat to other attendees.

05:00 PM

Keynote: Give it up

Grand Hall A

30 minutes

Greg GiffordWill CritchlowTim JensenMax PrinSarah StemenCindy KrumPatrick StoxKristine SchachingerAshley SeguraAkvile DeFazioJulia McCoyRoss HudgensAtiba de SouzaSam TorresAndrea CruzOla KingNavah HopkinsHeather PhysiocBeth NunningtonAnuj Adhiya

Give it up

05:30 PM

Drinks reception

60 minutes

Grand Hall Expo, Manchester Grand Hatt, 1 Market Place, San Diego

Join us for a drink at the end of the conference and keep the conversation going.

Neurodivergents in SEO meet-up

60 minutes

Vista A, 32nd floor, Seaport Tower, Manchester Grand Hyatt, 1 Market PL

Neurodivergents in SEO is a community for neurodivergent people in SEO to get tips, advice and have judgment-free discussions.

This meet-up will provide an opportunity to meet one another in a safe space, and help build that network of support that's much needed in a corporate world that hasn't been designed for neurodivergents.

Grab a drink and head up to the 32nd floor to meet other members of the community,

Women in Tech SEO meet-up

60 minutes

Grand Hall Expo, Manchester Grand Hyatt, 1 Market Place, San Diego

An opportunity for Women in Tech SEO members to meet one another, discuss how the day went, and make plans to attend the after party together.

Open to Women in Tech SEO community members at the conference.

Look for the Women in Tech SEO sign at the post-conference drinks.

07:00 PM